Unlimited Memory

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Kevin Horsley Broke a World Memory Record in 2013…

And You’re About to Learn How to Use His Memory Strategies to Learn Faster, Be More Productive and Achieve More Success

Most people never tap into 10% of their potential for memory.

In this book, you’re about to learn:

How the World’s Top Memory Experts Concentrate and Remember Any Information at Will, and How You Can Too

Do you ever feel like you’re too busy, too stressed or just too distracted to concentrate and get work done?

In Unlimited Memory, you’ll learn how the world’s best memory masters get themselves to concentrate at will, anytime they want. When you can easily focus and concentrate on the task at hand, and store and recall useful information, you can easily double your productivity and eliminate wasted time, stress and mistakes at work.

In this book, you’ll find all the tools, strategies and techniques you need to improve your memory.

Here’s just a taste of the memory methods you’ll learn in this book:

    • The 3 bad habits that keep you from easily remembering important information


    • How a simple pattern of thinking can stop you from imprinting and remembering key facts, figures and ideas, and how to break this old pattern so you’ll never again be known as someone with a “bad memory”


    • How to master your attention so you can focus and concentrate longer, even during challenging or stressful situations


    • How to use your car to remember anything you want (like long lists or information you need to remember for your studies or personal life) without writing anything down


    • Simple methods that allow you to nail down tough information or complex concepts quickly and easily


    • How to combine your long-term memory (things you already know and will never forget) and short-term memory (information you want to remember right now) to create instant recall for tests, presentations and important projects


    • The simple, invisible mental technique for remembering names without social awkwardness or anxiety


    • How using your imagination to bring boring information to life can help you dramatically improve your attention span and recall


    • An incredible strategy for remembering numbers (the same system Kevin used to remember Pi to 10,000 digits and beat the world memory record by 14 minutes)


  • How to use a mental map to lock in and connect hundreds or even thousands of ideas in your long-term memory (this method will allow you to become a leading expert in your field faster than you ever dreamed possible)

If you’re ready to harness the incredible power of your mind to remember more in less time, this book is for you.

About the Author

For over 25 years, Kevin Horsley has been analyzing the mind and memory and its capacity for brilliance. He is one of only a few people in the world to have received the title of International Grandmaster of Memory. He is a World Memory Championship medalist, and a two-time World Record holder for The Everest of memory tests. Kevin is also an author of four books, and the designer of a mathematics game with the Serious Games Institute at North-West University Vaal Campus.

His work has been featured in The Oprah Magazine, Time, Forbes, Inc., The Huffington Post, ELLE, Longevity and on numerous TV and radio shows. 

Kevin is an International professional speaker and has spoken in many different countries. He assists organizations in improving their learning, motivation, creativity and thinking.


Chapter 1.


Introduction “The great breakthrough in your life comes when you realize that you can learn anything you need to learn to accomplish any goal that you set for yourself. This means there are no limits on what you can be, have or do.” ~ Brian Tracy


What would your life be like if you could learn and remember information easily, quickly, and effectively? Think about it. In this short, easy-to-read book I will provide you with a set of powerful memory-enhancing mindsets and skills, which will allow you to take control of your learning and your life. You will discover many amazing methods, both ancient and new, that have been modeled from the world’s best minds in the areas of accelerated learning and memory development. This book will give you information that school forgot to teach you. The approach is all about running your own brain; I believe that this can only be possible with the foundation of memory. Imagine if you were born without a memory. Who would you be? You would be nothing; if you don’t have a memory, you don’t have anything else. If I ask you, “Who are you?” you would immediately start rearranging memories in your mind to answer that question. Your memory is the glue that binds your life together; everything you are today is because of your amazing memory. You are a data collecting being, and your memory is where your life is lived. If you didn’t have a memory, you wouldn’t be able to learn, think, have intelligence, create, or even know how to tie your shoes. You wouldn’t be able to build experience in any field because experience is just a collection of memories after all! Only if you can remember information can you live it.


Over the years, memory has been given a bad name. It has been associated with rote learning and cramming information into your brain. Educators have said that understanding is the key to learning but how can you understand something if you can’t remember it? We have all had this experience: we recognize and understand information but can’t recall it when we need it. For example, how many jokes do you know? You’ve probably heard thousands, but you can only recall about four or five right now. There is a big difference between remembering your four jokes and recognizing or understanding thousands. Understanding doesn’t create use: only when you can instantly recall what you understand, and practise using your remembered understanding, do you achieve mastery. Memory means storing what you have learned; otherwise, why would we bother learning in the first place? Some people say you don’t need a good memory in the Google age. Ken Jennings said, “When you make a decision, you need facts. If those facts are in your brain, they’re at your fingertips. If they’re all in Google somewhere, you may not make the right decision on the spur of the moment.” Which raises the question: would or have you hired a person for his or her ability to Google information? No, you want people with information and experience at their fingertips. You want confident people, people that are certain about what they know. Not storing information in your mind is expensive and can lead to embarrassment and poor judgment. If you have to continually refer to notes or manuals to do your work, you will waste time and look unprofessional. Would you rather buy a product from someone that forgets your name or from someone that remembers it? Would you allow a doctor to operate on you if she had to continually refer to a manual or an iPad? Definitely not! Memory is the corner stone of our existence. It determines the quality of our decisions and, therefore, our entire life! Learning and memory are the two most magical properties of the human mind.


Learning is the ability to acquire new information, and memory holds the new information in place over time. Memory is the foundation to all learning. If memory is not set in place, all you are doing is throwing information into a deep hole never to be used again. The problem is that many people are not recalling what they know, and they are constantly learning and forgetting, and learning and forgetting, and learning and forgetting… When you improve your memory, you improve everything. You can access information more quickly and more easily – creating greater opportunities for connections and associations. The more facts and memories that you have properly stored in your brain, the more potential you have to make unique combinations and connections. An increased memory also enhances basic intelligence because intelligence is based on all of the events, people, and facts that you can recall. The more you remember, the more you can create and do because factual knowledge always precedes skill. Information can only be built onto more information, so the more you know the easier it is to get to know more. Now, with your memory you have two choices.


The first choice is that your memory cannot be improved; you can do nothing to make any difference to your in-born ability. Many people choose this as their life’s choice because through the thousands of hours of schooling, not one hour is spent on showing you how your amazing memory can be made better. School never told you anything about your amazing brain. When I was eight years old, a school psychologist gave me a bit of advice about my brain. He said I may have a form of brain damage, and he wanted to send me to a special class. I was a classic dyslexic: I wasn’t born with a good memory, and I couldn’t concentrate; reading and writing were always a challenge for me. Throughout my school career, I learned by having my mother and friends read the syllabus to me; I forced myself to memorize it and what I didn’t get, which was most of it, I just didn’t get. I had no future because I just couldn’t grasp what was being taught to me. In twelve years of school, I couldn’t read a book from cover-to-cover alone and in my final year of school, I still couldn’t read much better than when I started out in First Grade. To cut a long story short, I somehow managed to graduate from high school in 1989. A couple of years later, my life was changed when I was walking through a local bookstore. Up until that point, I had not read a book from cover-to-cover by myself, but that night I decided to buy three books. They were all written by Tony Buzan.


The first book was Use Your Head, the second Use Your Memory, and the third The Speed Reading Book. Back then, I honestly thought I would begin with the speed reading book and then read the other two quickly. However, it didn’t work out that way. I started reading Use Your Memory and discovered that we all have a second choice. This choice is: our memory is just a habit, and habits can be improved with the right kind of training and practice. I discovered that there are basic fundamentals to memory improvement and that if we apply them consistently, we will get the same results that great memory masters do. If we don’t, we won’t. I started studying psychology and anything I could get my hands on in the areas of the brain, mind, and memory. I studied hundreds of books and tapes, and I also interviewed people with great memories. Through this long journey, I overcame all of my dyslexic issues and took myself to a point where I was reading and taking in, on average, four books a week. I could learn in an hour what took the average person months to master. In 1995, I decided to compete in the World Memory Championships. This is an event that attracts the best memory masters from around the world, and the competition tests every facet of memory.


That year I managed to come fifth overall, having won second place in the written word event. This was proof that I had overcome all of my dyslexic challenges. I was also awarded the title ‘International Grandmaster of Memory’ by the Brain Trust: a title, which was presented and jointly sanctioned by His Serene Highness Prince Philip of Liechtenstein, on October 26th, 1995 at Hanbury Manor in Ware, Hertfordshire, England. Considering my past difficulties and from where I had come, this was a great achievement. From that day on, I knew my life had changed direction, and it would never be the same again. In 1999, I decided to stretch myself and test my abilities even more when I broke the world record that has been called ‘The Everest of Memory Tests.’ I memorized the first 10,000 digits of Pi – Pi has passed every test of randomness and has no known limit. The first 10,000 digits of Pi are divided into 2000 5-digit groups. The testers would randomly call out any one of these 5-digit sequences, and I had to reply with the 5-digit numbers on either side of the number chosen. This happened 50 times. The record was for the time taken to complete the test; I broke the previous record by 14 minutes. Why did I do it, you ask? Mainly because people said it was impossible to do, and that’s what my life is all about: breaking limitations and showing people what our memories are capable of. Ever since then, I have been training, teaching, and coaching people to remember key information that they need for their lives and that the joy of learning is available to us all. Many people say I have a photographic memory, but that is not true. I have just discovered many ‘secrets’ about memory, and I have been able to use and make these methods my own. I don’t tell you all this to impress you but to impress the point that every person has the same potential to master his or her memory. It doesn’t matter where you come from; all that matters is where you are going. However, if you keep on doing what you have always done, you are going to get what you have always gotten. You need to do different to get different. Thus, a word of warning: mastering your memory is going to require a different kind of thinking.


Don’t judge or look for perfection from this book; rather look for value. When you judge information, you stop yourself from learning it. You can judge the methods, you can criticize them, you can try another approach, but I promise you, you will not be able to get the same results as us memory masters without applying these principles. I ask you to read with an open mind; I have no doubt that everything that you will learn in this book works and works amazingly well. The methods that I will share with you are the same methods that memory masters use. This is the strategy! You will see that this book is broken up into three sections covering the four keys (or Cs) to improving your memory. The first section talks about improving your Concentration. The second section is about improving your ability to Create imagery and Connecting concepts together, and the final key is about creating a habit with Continuous use. These four Cs are the solution to any memory problem that you have or will face in the future. Some of the examples that I have used in this book come from personal development and business books so not only will you learn to improve your memory, but you will also learn some key concepts that you can use for your personal development. I will teach you to transform bland information into something that is real and well organized. This, in turn, means the information has meaning and will then be used instead of being discarded. I am not talking about rote learning but a way to store information differently with far better results. The goal is to improve learning and understanding.


There are many books out there that do a lot of talking before you find any meat. This book is different; I want to get straight to the point and save you a lot of time and energy. It is my goal to show you the wonderful world of memory improvement in a way I wish someone would have taught me. Don’t just read this book; play with the concepts and make it part of your thinking and your life. If you are ready, then turn to the first lesson and unleash the power of your memory.

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Kevin Horsley